Privacy

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  • Want to collect customer data?

    Want to collect customer data?

    A handy infographic based on FTC guidance, this walks your teams through the main issues involved in collecting and using customer data. Rather than give hard-and-fast rules, this piece asks critical questions about the use of customer...

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  • Do you really need it?

    Do you really need it?

    Being mindful of privacy issues before your team obtains info can prevent the problems in the first place.

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  • Do you really need that data?

    Do you really need that data?

    Just because it's possible doesn't mean your team should do it. Urge them to be mindful in how (and why) they collect data.

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