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Just because it's possible doesn't mean your team should do it. Urge them to be mindful in how (and why) they collect data.
A handy infographic based on FTC guidance, this walks your teams through the main issues involved in collecting and using customer data. Rather than give hard-and-fast rules, this piece asks critical questions about the use of customer...
Being mindful of privacy issues before your team obtains info can prevent the problems in the first place.